Workshop Overview
Welcome to the Yoga Entrepreneur Workshop, an 8-week online cohort led by Jazmin Porter, designed to help wellness professionals—whether you're a yoga instructor, meditation guide, nutritionist, or life coach—transform your expertise into a thriving, sustainable business. With a holistic approach drawn from the Yoga Entrepreneur Workbook, Jazmin will guide you step-by-step to align your passion with business success, providing you with the tools, strategies, and community support to build a strong foundation, grow your brand, and create a purpose-driven, profitable business.
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Jazmin Porter brings years of real-world experience in the wellness and yoga entrepreneurship space. As the founder of a successful wellness brand, Jazmin is uniquely positioned to provide practical advice that’s grounded in experience, combined with the spiritual insights that are so crucial in the wellness industry.
Begin Your Journey to...
Live Step-by-Step Instruction: Follow a proven framework that covers 8 essential aspects of building a wellness business—business planning, branding, client acquisition, income structure, and more.
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Personalized Guidance from Jazmin Porter: Receive expert advice and tailored mentorship that addresses your unique challenges and business goals, ensuring your success every step of the way.
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Align Your Business with Your Purpose: Build a business that not only generates income but also supports your life’s mission and values, blending both purpose and profit seamlessly.
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Actionable Weekly Tasks for Consistent Growth: Stay on track with weekly assignments that guide you in taking concrete steps toward building and transforming your business. Each task is designed to move your business forward, ensuring that you’re consistently making measurable progress.
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Collaborative Community: Join a group of like-minded wellness entrepreneurs, share challenges, and learn from one another as you grow together in a supportive, goal-driven environment.
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Practical Templates & Resources: Access time-saving templates and tools designed to streamline your business operations and enhance your productivity.
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YOGA ENTREPRENEUR WORKSHOP
8 Weeks of Transformation:
What's Inside?
Week 1
Niche Discovery &
Purpose Alignment
Start by identifying your niche and clarifying your business purpose. This week is about connecting your passion to your business, understanding your unique value, and gaining clarity on who your ideal clients are. You’ll build a strong foundation for attracting your target audience.
Week 2
Audience &
Industry Research
Learn how to identify and understand your ideal audience using key demographic, behavioral, and psychographic data. You'll also examine similar offerings in your field and assess broader industry trends to uncover opportunities and unmet needs.
Week 3
Business Foundation
& Operational Setup
Develop a solid business plan that includes actionable steps for success. We’ll cover business models, future projections, and creating a strong foundation for long-term growth. This week ensures you have a roadmap to confidently take your business forward.
Week 4
Revenue Models &
Pricing Strategy
Dive into pricing, accounting, and income diversification strategies. You’ll learn how to create value in your services while releasing limiting beliefs around money and pricing. This week ensures you have a solid and sustainable approach to generating income.
Week 5
Brand Identity &
Visual Development
Create a cohesive brand identity that reflects your business intentions. Learn how to design your brand aesthetic, from your website and email list to business cards and marketing materials. Craft a consistent energy across all platforms to grow and engage your community.
Week 6
Marketing Strategy &
Public Relations
Learn how to efficiently market your wellness business and make your services visible to your future clientele. We’ll explore strategies for creating service value, running effective ads, and maximizing your marketing efforts to reach and engage more clients.
Week 7
Social Media &
Content Planning
Focus on growing your social media presence and leveraging online platforms. This week is all about content creation, virtual services, and maximizing your online visibility through strategic content strategies and growth tactics.
Week 8
Strategic Partnerships & Negotiation Tactics
Close the program by diving into strategic partnerships and business negotiations. Learn how to develop meaningful collaborations, negotiate financial terms, and structure agreements with corporate partners, ambassadorships, and other stakeholders.
"Every wellness practitioner has a special gift to offer. The key is learning to harness it and refine it in a way that connects you to your tribe, while simultaneously creating a life of security and prosperity that enables you to continue offering your gifts to others."
- Jazmin Porter
